Rush Street Interactive – Behind the Scenes
Close Up: US BetRivers Sports & Casino Operator, Rush Street Interactive
Rush Street Interactive (RSI) is one of many digital software companies operating in the legal iGaming space across the Americas. The digital brand’s market-proven, land-based, online and social gaming products are developed exclusively for regulated U.S. markets. While the company name, “Rush Street”, may not ring a bell (outside of being named after the famously busy thoroughfare in Chicago), American gamblers in a few states may know them for their online betting domain, “BetRivers”.
A Glimpse Inside US BetRivers Sports & Casino Operator, Rush Street Interactive |
Rush Street Interactive is a subsidiary of Rush Street Gaming, owner of several major casinos across the U.S., including the Rivers Casino properties in Philadelphia (formerly SugarHouse) and Pittsburgh, PA. As the name implies, RSI is the “interactive” wing of Rush Street, supplying digital content for the company’s land-based, online and social sportsbooks and casinos. |
Land-Based US Sportsbooks |
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US Online Sportsbooks |
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Social Gaming Sportsbook |
The term “social gaming” relates to a free product where players take part without risking real money. RSI’s social sportsbook delivers a casual, free-to-play user experience that is based on the exact same real-money platform offered in legal betting states. It has become an invaluable tool for the company’s partners, allowing them to preregister qualified bettors ahead of iGaming legislation. |
Online Casino Gaming |
The platform has been so well received, its developers were honored with numerous awards in its first full year of iGaming operation. RSI was named Mobile Operator of the Year at the 2019 eGR North America Awards, and American Operator of the Year and Casino Operator of the Year at the 2019 American Gambling Awards. |
Social Casino Gaming |
Like its sportsbooks, RSI’s interactive casino is also available in a social gaming platform, where casual players enjoy free-to-play games in a unique, socially-driven environment. The content is almost an exact mirror of the real-money online casino. |
Integrated iGaming Platform |
Rush Street’s entire iGaming platform was developed in-house utilizing a single codebase. The result is a fully functional, highly customizable system that can be uniquely branded and packaged to meet the individual needs of each and every iGaming partner. RSI is capable of integrating content from more than 20 games developers, in addition to their own proprietary software, ensuring each US BetRivers Sports & Casino operation is unique in its own way. |